Older Shoppers are a Golden Opportunity to Grow Online Sales

Older Shoppers are a Golden Opportunity to Grow Online Sales

  • Posted by Wanda Lenoir
  • On April 19, 2022
  • Cutting Edge Products Magazine
Retailers often make assumptions about consumer behavior that may not necessarily be true. When it comes to technology, a widespread belief concerning baby boomers is that this generation is reluctant to learn new concepts and typically prefers to shop in-store.
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