Focus on What Matters in Downturns
- Posted by Wanda Lenoir
- On August 26, 2025
- Cutting Edge Products Magazine, Wanda Lenoir
“Hope for the best and be prepared for the worst.” Volatility and economic turbulence are never comfortable conditions for any business. Small and medium-sized operations are especially vulnerable since rising costs, tariffs, and fears of recession can be harmful on multiple levels. The same is true for consumers. When consumers feel pessimistic about the economy, they cut back on spending and ramp up their savings. Purchasing non-essential goods and completing large projects are typically postponed.
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