Spotlight on Business Archives - Page 12 of 14

Older Shoppers are a Golden Opportunity to Grow Online Sales

Posted by Wanda Lenoir
On April 19, 2022
Cutting Edge Products Magazine

Retailers often make assumptions about consumer behavior that may not necessarily be true. When it comes to technology, a widespread belief concerning baby boomers is that this generation is reluctant to learn new concepts and typically prefers to shop in-store.

What Retailers Need to Know About Today’s DIY Customers

Posted by Wanda Lenoir
On April 1, 2022

DIYers rolled up their sleeves and tackled a record number of home improvement projects during the past two years. Their buying power caused a surge in sales for independent retailers and big-box chains that prosper when homeowners repair or improve their homes.

Selling Impulse Items Can Prompt Customers to Buy More

Posted by Wanda Lenoir
On March 22, 2022

One of the busiest spots at wholesaler markets is the Impulse area. Retailers check out everything from peppered beef jerky to sequined key chains to packages of thermal socks.

The Three P’s = Success

Posted by Wanda Lenoir
On March 11, 2022

Successful independent retailers develop a comprehensive strategy and then execute it based on the plan. The local hardware store or home center is a unique business niche

3 Ideas to Build a Community of Loyal Customers

Posted by Wanda Lenoir
On February 10, 2022

Small businesses that plan to be successful for the long haul should make customer engagement and creating connections a priority. Big boxes typically have a rigid chain of command ...

Getting to Know the Reimagined Consumer

Posted by Wanda Lenoir
On January 26, 2022

Those who experience traumatic life-altering events reflect on their relationships with family and friends and their impact on society.

8 Ways to Make the Most of Trade Shows

Posted by Wanda Lenoir
On January 26, 2022

Some retailers are seasoned pros who have “worked” the floor of buying markets and trade shows for years. However, there are also younger retailers or new store owners who may be attending events for the first time.

Online Reviews Translate into Revenue

Posted by Wanda Lenoir
On January 26, 2022

One of the highest compliments a consumer can give any retailer is to tell someone the company can be trusted and operate with integrity.

6 Simple Ways to Energize Sales in 2022

Posted by Wanda Lenoir
On January 13, 2022

Sales may be bustling right now, but at some point, sales will slump and need a boost of energy.

“Me-Time” Put on Hold During Holidays—Newell Brands Survey

Posted by Contributor
On December 7, 2021

As the holiday season fast approaches, a recent survey conducted by OnePoll, and sponsored by Newell Brands, the makers of WoodWick® candles, revealed that Americans aren't finding enough time to dedicate to themselves...

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