Spotlight on Business Archives - Page 2 of 15

Putting Customers 1st Generates Loyalty and Sales

Posted by Contributor
On September 10, 2025
Cutting Edge Products Magazine, Wanda Lenoir

Truth be told, many stores sell comparable products, and if customers search hard enough, they can find something similar at a lower price. But you can't put a price tag on how customers feel about your store and its associates; that’s where personal service and building relationships come into play. When making a sale is the main priority, loyalty becomes secondary.

Stir Up Sales! Young Shoppers Crave Countertop Appliances

Posted by Wanda Lenoir
On August 26, 2025
Cutting Edge Products Magazine, Wanda Lenoir

Almost sixty-eight percent of Americans plan to buy a kitchen appliance this year. A recent YouGov poll indicates appliances are hot items among younger, urban audiences that are stocking new kitchens or following the latest cooking trends.

Operating a Family Business Can be Rewarding and Challenging

Posted by Wanda Lenoir
On August 26, 2025
Cutting Edge Products Magazine, Wanda Lenoir

Working together in the family business has its ups and downs. While it can be rewarding and beneficial on many levels, the family dynamic brings unique challenges. Even before putting family in the mix, businesses can have serious conflicts that require the owner's immediate attention. When dealing with family members, it's critical to identify areas where the lines may get blurred between the family and business organizations

Focus on What Matters in Downturns

Posted by Wanda Lenoir
On August 26, 2025
Cutting Edge Products Magazine, Wanda Lenoir

“Hope for the best and be prepared for the worst.” Volatility and economic turbulence are never comfortable conditions for any business. Small and medium-sized operations are especially vulnerable since rising costs, tariffs, and fears of recession can be harmful on multiple levels. The same is true for consumers. When consumers feel pessimistic about the economy, they cut back on spending and ramp up their savings. Purchasing non-essential goods and completing large projects are typically postponed.

Creating Harmony and Sales with In-store Music

Posted by Wanda Lenoir
On August 26, 2025
Cutting Edge Products Magazine, Wanda Lenoir

What’s your favorite song? Music plays a vital role in creating harmonious in-store experiences. Store owners who decide not to get on board may consider music to be little more than background noise that serves no real purpose. However, the right combination of genres and songs can establish an emotional connection with shoppers and affect their purchasing decisions. Retailing in the digital age requires quickly getting customers’ attention and keeping them engaged as they shop.

Refresh Your Store Now to Harvest Fall Sales

Posted by Wanda Lenoir
On August 25, 2025
Cutting Edge Products Magazine, Wanda Lenoir

There’s plenty of work to do to get your physical store ready for the Fall season. Changing the signage is only a small part of what needs to happen to create a welcoming environment. The point is to be intentional in developing a comprehensive plan that focuses on visual merchandising, layout optimization, inventory management, and promotions. Keep in mind that customers want to shop in a clean, well-organized store where merchandise is easily located and can be purchased without hassle.

What the Big Beautiful Bill Means for Your Small Business

Posted by Wanda Lenoir
On August 19, 2025
Cutting Edge Products Magazine, Wanda Lenoir

To prepare your business for the upcoming changes resulting from the BBB, consult a tax professional. The person will help you understand how to fully utilize the tax benefits and make any adjustments to your existing strategy. Try different scenarios to determine the one that works best for your company

Small Businesses Struggle with Maintaining Social Media Channels

Posted by Wanda Lenoir
On July 29, 2025
Cutting Edge Products Magazine, Wanda Lenoir

Small business owners realize that social media is a critical component for marketing their store, yet few can keep pace with the constant changes. Respondents to Verizon's 2025 State of Small Business Report admit that they struggle to prioritize social media and consistently

Consumers Are Afraid of Tariffs, Yet They Keep Buying

Posted by Wanda Lenoir
On July 16, 2025
Cutting Edge Products Magazine, Wanda Lenoir

Consumers are confused about the economy and the impact tariffs will have on their wallets. The deadline for imposing tariffs is approaching rapidly, and consumers are feeling anxious. Many shoppers report that they are scaling back on their spending.

Launch a Plan Now to Rake Up Hefty Fall Sales

Posted by Wanda Lenoir
On July 2, 2025
Cutting Edge Products Magazine, Wanda Lenoir

Fall is a busy season for hardware stores. Store owners should develop a comprehensive strategy that considers inventory, visual merchandising, promotions, events, and the overall customer experience. It's essential to get the plans and execution right.

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